Cookie Policy
What’s a cookie?
A "cookie" is a small piece of data stored on your computer’s hard drive that records how you interact with a website. This allows websites to provide tailored options based on information from your previous visits. Cookies are commonly used across websites for functionality, analytics, and marketing purposes. Cookies used on our site do not harm your computer.
How can you manage cookies?
You can control or change the types of cookies you accept within your browser settings. You can block cookies at any time by adjusting your browser settings. Please note that blocking all cookies (including essential cookies) may impact your ability to access certain parts of our website.
How do we use cookies?
We use cookies to track usage patterns and understand how visitors engage with our website. This helps us improve website functionality and make our services more relevant to you.
Cookies used on our site include:
Session cookies: Stored only during your browsing session, these cookies are deleted once you close your browser. They allow you to navigate without needing to log in repeatedly but do not collect personal data.
Persistent cookies: Stored on your computer even after you close your browser, these cookies remain until they expire or are deleted. For example, we use persistent cookies for Google Analytics to monitor site usage.
Types of cookies we use:
Strictly necessary cookies: Essential for the website’s core functions, such as accessing secure areas. Disabling these may prevent the use of certain website features.
Performance cookies: Used to monitor and improve website performance, counting visits, tracking traffic sources, and analysing popular pages.
Functionality cookies: Allow the site to remember choices you make, such as preferences or personalised content, and enhance your experience.
Marketing and third-party cookies: Used to deliver advertisements that are relevant to you. These cookies may track your online activity and are often set by third-party networks or services.
Retention Periods
Session cookies: Removed when you close your browser.
Persistent cookies: Stored until they expire or you delete them, with retention periods as defined below:
Google Analytics cookies: Retained for up to 2 years.
User Rights
Under data protection laws, you have rights regarding personal data collected via cookies, including the right to access, rectify, and erase data, as well as rights to restrict processing and object to data use.
Third-Party Cookies
Our website may contain cookies set by third-party services that assist us in enhancing user experience, providing analytics, and delivering personalised advertising. Below is detailed information on the third-party services we use, the cookies they deploy, and how they process this information.
Google Analytics
Purpose: Google Analytics is a web analytics tool that tracks and reports website traffic. This helps us understand visitor interactions, identify trends, and improve our website's performance.
Cookies Used: _ga, _gid, _gat, AMP_TOKEN, gac
Data Collected: Google Analytics collects anonymous data, including IP addresses, browser type, referring and exit pages, operating system, and other usage details. This data helps us improve the website's functionality.
Privacy Policy: For more information, please review Google Analytics Privacy Policy.
Facebook Pixel
Purpose: Facebook Pixel helps measure the effectiveness of our advertising campaigns by tracking user interactions on our website. This data is used to create targeted advertisements that align with user interests.
Cookies Used: _fbp
Data Collected: Information on how users interact with our website, such as pages visited and actions taken. This data allows us to serve more relevant ads based on user preferences.
Privacy Policy: For more information, please review Facebook Privacy Policy.
Google Ads
Purpose: Google Ads uses cookies to track conversions from our ads, allowing us to target ads to users based on their previous visits to our site and understand ad performance through aggregated data.
Cookies Used: _gcl_au
Data Collected: Data on user interactions with ads, including clicks, views, and conversions.
Privacy Policy: For more information, please review Google Ads Privacy Policy.
Other Third-Party Services
From time to time, we may use additional third-party services to support our website’s functionality or to provide insights on user behaviour. These third-party providers may set cookies on our site to help us analyse website traffic, customise content, or deliver relevant advertisements. These cookies are likely to be analytical, performance, or targeting cookies, and they may also collect data such as IP addresses, browser information, and website activity.
Links to Third-Party Privacy Policies
For your convenience, we have provided links to the privacy policies of the third-party services mentioned above. Reviewing these policies will help you understand how your data is managed and how you can control or manage your preferences within these services.
Consent Mechanism
By continuing to use our website, you consent to the use of cookies as described in this policy. You may withdraw consent by adjusting your browser settings or using opt-out mechanisms available within these services.
Changes to Our Cookie Policy
We may update this policy from time to time to reflect new practices or changes in cookie use. All updates will be posted here, so we encourage you to review this policy periodically.
Contact Us
If you have questions or concerns about our cookie use, please contact us at info@popstarzparties.co.uk.